ALHAUS

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Ireland's Ancient East

Project: irelandsancienteast.com
The brief:

  • to edit, create and upload text and multimedia content to a newly-designed website targeted at visitors to Ireland's eastern attractions

  • to maintain content in line with a strong editorial plan

Edit and upload of content inclusive of video and imagery

Implementation of clear, targeted content plan, reaching users planning or considering a trip to the east of Ireland.

UAT and CMS testing of all new functionality

Strong, measured SEO and keyword implementation across all content

 
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IrelandsAncientEast.com is operated by Fáilte Ireland, the National Tourism Development Authority as the official tourism information ‘mobile first’ website for the south and east of Ireland. It provides comprehensive information to domestic and international holidaymakers to: tempt them with the uniqueness of Ireland's Ancient East–a top holiday destination with storytelling at its DNA; inspire them to view Ireland's Ancient East as a touring zone and not just a transit zone; motivate them to visit Ireland’s Ancient East, using the site as the go-to hub for all in-holiday information.

The ALHAUS team assisted in the launch of the site and continues to deliver content management services including: editorial, copy, imagery, and consulting with the Ireland’s Ancient East Digital Team on editorial, design, testing and development requirements.

 
 

 

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