ALHAUS

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Circle Club

Project: bordgaisenergytheatre.ie/circleclub
The brief:

  • to redevelop the brand essence of the Circle Club for a new brochure aimed at attracting potential members

  • to tell the story of the Circle Club experience, using imagery and emotive language to create a vivid impact with readers

 

Feedback and consultation on imagery, tone of voice, and the Circle Club membership offering

Creative copywriting designed to tell the Circle Club story with new vibrancy

Design concepts that teamed words with imagery for maximum impact

 
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The Circle Club is a Private Members Club located at Bord Gáis Energy Theatre in Grand Canal, Dublin. The Circle Club offers a truly unique theatre experience, both as an idyllic setting for client and corporate entertaining and a place to come together with family and friends.

Taking a new suite of photography as our starting point, we set about telling the story of the Circle Club experience, using imagery and emotive language to create a vivid impact with readers. By setting the scene and using powerful storytelling, we were able to bring readers on a journey that would inspire, helping to promote the aspirational aspect of such an exclusive membership offering.

 
 

 

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