Beyond the obvious impact digital technology is having on our lives, there are cultural shifts that might not be so evident at first sight. As part of human evolution, perceptual and behavioural changes have always been triggered by technological advancements.
Read MoreOne of the primary challenges put forth at the Global Climate Action Summit was Land and Ocean Stewardship, which focused on the ways in which natural resources on land and in the ocean can help mitigate climate change and nutritiously feed our planet's rapidly growing population.
Read MoreWe take a look back at some of the changes and technology high points of the past 15 years. Some say that content marketing began with cave paintings but we say it began when ALHAUS was born…
Read MoreImage: REUTERS/Mike Segar
Spending on digital marketing grew by 44 percent last year in the United States and Britain to $52 billion, a study has found, estimating that global outlays on such tactics are approaching $100 billion.
Read MoreALHAUS is here to support you in the field of website accessibility by publishing a monthly news roundup, featuring the latest developments to keep you informed.
Read MoreImage: S3studio/Getty Images
“Social Media Roundup” is a weekly roundup of news pertaining to all of your favorite websites and applications used for social networking.
Read MoreJim Goddard is a BAFTA-nominated sound editor with Boom, a post production studio based in Soho, London. Established in 1996, their work ranges from high-profile television dramas like The Crown to blockbuster feature films.
Read MoreBoots has decided to turn the traditional cosmetic ad on its head with a campaign that promotes how beauty makes people feel, not how it makes them look.
Read MoreAirline companies are essentially e-commerce sites and need to obey certain rules. At the top end, however, they also need to obey the rules of luxury websites.
Read MoreDon't assume you know who makes up your target audience because you could be wrong. Here's a look at how to identify a target market and create niched marketing campaigns that sell.
read more on marketingland.com
Read MoreAs the unstoppable rise of online shopping continues and high street shops continue to close, savvy retailers are starting to break new ground when it comes to grabbing the attention of consumers.
Read MoreImage via Shutterstock and modified by author.
Google Trends is one of the best tools for SEO research. With these seven tips you’ll be able to extract hidden insights that no other tool offers.
read more on searchenginejournal.com
Read MoreToday, media is pulled, not pushed. And if you’re a marketer who wants your content to be consumed, it better be good, relevant and valuable. That goes double for advertising.
Read MoreAre efforts to make workplaces ‘fun’ simply expensive but token attempts to boost employee retention’? Or is the power of play really a significant driver behind company success?
Read MoreAs well as being among the world’s biggest brands, internet giants Facebook, Google and Amazon have something else in common – they have all started to embrace printed media in recent times.
Read MoreThere are several ways to make money from YouTube videos; and YouTubers with large followings can earn millions of dollars. However, the payment mechanisms used by the high-flyers can also be used by small contributors.
Read MoreYou get what you pay for when it comes to copywriters. Here's a look at how to hire good copywriters to help drive traffic and sales to your site.
read more on marketingland.com
Read MoreMaintaining a healthy mental well-being is something many struggle with on a daily basis. Stress can lead to anxiety, but some believe the popular philosophy of creativism can help us to cope.
Read MoreBetter position your product or service with Generation Z by understanding their values, how they make purchases, and how they differ from Millennials.
Read MoreImage: Rex/Shutterstock
Falling ad revenues have spurred media companies to find new opportunities in areas such as e-commerce and events.
Read More
