Choosing the right content management system (CMS) for your business is a complex decision with a lot of factors.
"In order to help you understand all the pieces that go into choosing a CMS for your business, ALHAUS has put together a series of articles over the next few months that will cover every part of this decision to help you understand what CMS is best for your business."
This is part two of the series. You can find part one here.
In part two of choosing the right CMS for your business, we are going to focus on three important features that you need to consider. The first is ease of use; the second is flexibility; and the third, mobile responsiveness. These three features are critical to avoiding issues with user error. Here is an overview of each of these features and how they support your business.
Ease of use
Ease of use is crucial to making sure that your content management team is able to use all the important features of the CMS. You want to look for a CMS with a user-friendly interface that everyone can understand. However, keep in mind that features may be compromised in order to provide a user-friendly platform. So when looking at ease of use, it’s actually not just picking the easiest platform but picking a platform that balances ease-of-use with a variety of features. Finding a platform in that middle ground is ideal.
A CMS that is flexible means that it can meet all the potential needs of your business. In order to determine what those needs are, you will have to ask yourself some important questions about your specific requirements. CMS Critic has a great lineup of seven questions to consider in order to determine the flexibility of your CMS. Flexibility in a CMS means everything from design flexibility to the ability to adapt to changing and developing market forces. Flexibility can be assessed within the features from API integration which expands the capabilities of your platform; assessing the deployment infrastructure; and investigating all the different tools and features.
Today’s consumers use mobile devices like smartphones and tablets. So to engage with the largest group of potential consumers, you need your CMS to facilitate mobile responsiveness. You need to make sure before investing in any CMS that it supports a mobile-responsive design so you can reach all your customers.
When choosing the right CMS for your business, make sure to take all these considerations in mind. To learn more about how to choose the best CMS for your business, make sure to subscribe to our blog at ALHAUS to follow along with the rest of the series.